With the rate of internet penetration in the country and other parts of the world increasing every day, it is not uncommon to imagine that the use of social media marketing has become imperative. Social media has become a system that gives people the freedom to pick and choose what content they want to create, […]
THE FUTURE OF SOCIAL MEDIA MARKETING Read More »
Habits are easily attached to someone like the flesh to their bones. That is, if we were to discuss certain behaviors or practices of a person that are regularly occurring, we would be referring to their habits. Now, in regards to people who are deemed successful, we are referring those groups of people who made
HABITS OF A SUCCESSFUL BUSINESS OWNER Read More »
Poem- cherish the times The times go by so fast You don’t even notice One always thinks they will last But that’s just how we focus You pick up the pencil And the world is in your hands You put it down on the paper And anything can land The colors, patterns, shapes and the
An Ode to our childhood Read More »
A brand isn’t just one thing. It’s the whole of several parts working together to produce a reputation. An iceberg is a good comparing factor for understanding the complexity of a brand and of it’s parts. The tip of the iceberg is your brand name and brand mark. They are the most simple and visual
The Different Components Of Branding Read More »
Once upon a time… Many famous stories have begun with those words. Those stories have stuck in our minds for many years and their values still remain fast in our hearts. That’s how much power stories exert. Storytelling has become a professional marketing technique with many professionals flocking to perfect their act of telling enticing
Importance Of Storytelling – Relevance To Modern Business Read More »
What comes to your mind when you see the colour red? How would you respond if you see a logo of a hot and spicy food restaurant all in the colour blue? Humans have better senses than any other creature on the planet. That means that we respond to certain things that others might think
Power Of Colours In Branding Read More »
Nigeria is blessed with very creative people, people who think outside the box especially when it comes to providing solutions to marketing problems. No wonder even multinational businesses use ads and marketing solutions made by Nigerian agencies. A large chunk has gone into the development of the advertising industry especially from big business and advertising
Welcome To Advertising In Nigeria Read More »
